Amazon FBA division rules are adjusted, sellers need to respond in advance!
Date：2025-02-21 09:02:00 View：
1. AMAZON
Amazon sellers have just adapted to the new rules of the storage configuration service fee, and a new round of policy changes have followed!
Recently, Amazon officially issued a notice announcing that it will make major adjustments to the FBA division rules, and the new rules will officially take effect on February 20, 2025.
The adjustment is mainly for the storage configuration service of standard size goods, the original "partial shipment split" option will be removed, and only the "Amazon optimized shipment split" and "minimum shipment split" two storage options will be retained. This change will undoubtedly have a profound impact on the seller's logistics strategy and cost control.
Amazon Optimized shipment splitting: How to waive in-store configuration service fee?
Under the new rules, sellers who can pack at least five identical cartons or pallets and ship to multiple Amazon U.S. operations centers will be exempt from storage configuration fees. This policy is especially suitable for sellers with a single SKU and large shipments, which can effectively reduce logistics costs.
Specific conditions are as follows:
Quantity requirements: Each item contains at least 5 identical cartons or pallets;
Product consistency requirements: the combination and quantity of goods in each carton or tray must be completely consistent;
Increase in the number of warehouses: Compared with the previous number of warehouses (usually 4), the number of warehouses under the new rules may increase to at least 5, which means that sellers need to plan logistics arrangements more carefully to ensure timeliness and accuracy of delivery appointments.
2. The impact of the new rules
For sellers with larger shipments, the new rules are undoubtedly good news. By optimizing shipment splitting, sellers can save on in-store configuration fees, thereby reducing overall operating costs. However, the increase in the number of subdivisions also brings new challenges:
Timeliness risk: The increase in the number of warehouses may lead to the extension of logistics timeliness, and sellers need to plan ahead to ensure that the goods can be delivered on time.
Delivery booking pressure: The increase in the number of warehouses may intensify the competition of delivery booking, sellers need to coordinate with logistics service providers in advance to avoid delays caused by reservation problems.
Inventory management complexity: The increase in the number of subdivisions can make inventory management more complex, and sellers need more efficient tools and systems to optimize inventory allocation.
3. How do sellers respond
In the face of the new rules, sellers need to prepare in advance from the following aspects:
Optimize shipment packing: Ensure a consistent mix and quantity of items in each carton or tray to meet the "Amazon Optimized Shipment split" condition
Plan logistics in advance: Work closely with logistics service providers to book delivery time in advance to avoid timeliness problems caused by the increase in the number of warehouses
Strengthen inventory management: Use efficient inventory management system to monitor inventory status in real time to ensure that goods can be distributed to each warehouse in a timely manner
Pay attention to policy dynamics: Keep abreast of Amazon's policy changes and flexibly adjust operational strategies to cope with future rule adjustments.
Sum up
The adjustment of Amazon's FBA division rules not only provides sellers with an opportunity to reduce costs, but also brings new operational challenges. For sellers with large shipments, optimizing shipment splitting can save storage configuration service fees, but at the same time, it is also necessary to deal with the timeliness and management complexity caused by the increase in the number of warehouses. Sellers need to plan ahead and optimize their logistics and inventory management strategies to ensure they remain competitive under the new rules. In the future, as Amazon's policies continue to change, sellers also need to maintain flexibility and timely adjust their operational strategies to cope with more unknown challenges.
